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Strategy and Writing
I'm a creative by trade, with a background in creative strategy, copywriting, and public relations — but hands-on creativity and storytelling have been a part of my picture since childhood. I know how to carry a project from first spark to final polish, whether it’s deep detail work or high-level leadership.
I've helped all kinds of clients figure out what to say and how to say it best.
Here are a few:
With Artemis Ward, Tierney (now Carmichael Lynch), and Villanova University
Here are a few:
With Artemis Ward, Tierney (now Carmichael Lynch), and Villanova University
Substack — I also author “Link Lariat,” a monthly column for Artemis Ward’s The So What newsletter, which corrals the internet’s brightest content and lassos out a meaningful epiphany for readers to chew on. Take a look ->
New Business Buzz
Alongside our client work, I help Artemis Ward pitch what we do best to like-minded brands and future collaborators. By leading the teams that shape our proposals and RFP responses, I’ve gained a new perspective on creative strategy. It's part storytelling, part selling, and a good reminder that the little details can make the biggest difference.